News Archive
London, February 1, 2024: Over a quarter of global CEOs to exit firms in 2023 were fired – Shepard Fox helps promote global CEO turnover index
More than a quarter of CEOs who left global listed companies in 2023 were dismissed as the challenges facing top business leaders are mounting. Analysis from leadership advisory firm Russell Reynolds Associates showed that 178 chief executive roles changed hands in 2023, 10% of CEOs of firms across 12 international stock markets, a record figure showing that pressures on CEOs today are multiplying, from driving net-zero to inflationary, supply chain and geopolitical pressures. The analysis also found that women chief executives are being fired at a much higher rate than their male counterparts leading to a gap in average CEO tenure of 8.7 years for men versus 4.1 years for women. The report also showed that for gender parity at the current growth rate of female CEOs it would take 80 years. – Shepard Fox Communications supports Russell Reynolds Associates in developing media content by editing and localizing the results of their analyses, studies and surveys into thought-leadership pieces, press releases, web content, and social media posts. The support provided by Shepard Fox also includes reaching out to journalists and arranging and managing interviews as well as monitoring media and preparing media coverage reports.
Davos, January 15, 2024: Record attendance of World Economic Forum WEF demonstrates importance of face-to-face communication – Shepard Fox helps companies set up personal meetings and media interviews
This year, more political leaders and business executives from all over the world than ever before are meeting in Davos at the World Economic Forum WEF. This shows that despite all the possibilities of online meetings, face-to-face conversations are still irreplaceable for finding answers to the most pressing issues of our time, and for “rebuilding trust” – the main theme of Davos 2024. Of course every political and business leaders wants to make to the most of his or her time in Davos and make sure to meet the right people and attend the right session. That is why Shepard Fox Communications helps CEOs have personal meetings with people most relevant to them, give presentations, and meet journalists for interviews while they are in Davos. The support includes managing the schedule and the preparation of presentations and Q&A for media interviews as well as summaries of key take-aways for social media postings.
POLITICO coverage of Cryptocurrency industry at Davos annual meeting
REUTERS coverage of AI buzzing Davos
London/New York/Munich, October 2, 2023: How does AI affect you? Shepard Fox helps companies communicate how they are adopting AI, how it changes their businesses, and how clients benefit
Although algorithms and machine learning have been around for decades, the recent progress in artificial intelligence (AI) illustrated by the introduction of ChatGPT has thrust the conversation about AI into the spotlight, given the technology unprecented attention by the public, by businesses, and policy makers, and media. Generative AI generates the need for companies to explain what it means for their business models, and how they plan to adopt it to gain a competitive edge. Policy makers and the greater public want to understand and discuss the risks and benefits. – Shepard Fox helps companies position themselves with regards to AI, making sure they are part of the conversation, and the impact of AI on their business, their products and services is properly understood. Shepard Fox supports a broad range of companies and industries in leading the conversation about AI – from technology companies like Bosch that are integrating the latest AI in their products, and want to explain how users of their products benefit from AI, to consultancies, like executive search company Russell Reynolds, that is asked to predict how AI changes the way companies are led, and what qualifications future leaders need to have to fully exploit the potential of AI. The support provided by Shepard Fox consists of editing thought leadership articles, organizing expert panel discussions, and creating the content around launches of products that are AI enabled – from social media posts to web content and press releases.
Video Analytics: Shepard Fox helps Bosch explain the benefits of AI via social media and web content
Audio Analytics: Shepard Fox helps Bosch explain the benefits of AI via social media and web content
London/Munich, May 30, 2023: For the first time, more women than men were elected to German supervisory boards – Shepard Fox supports U.S. top management recruiting firm Russell Reynolds in promoting studies and surveys on executive leadership trends
This year, for the first time in the history of Germany’s most important stock market index DAX, more women than men were elected to the supervisory boards of Germany’s 40 largest listed companies: 55% of all newly awarded mandates went to women. In total, this highest increase within one year since 2016 means that the proportion of women on DAX 40 supervisory boards has reached a new all-time high of 37.8% This is shown by an analysis by leadership consultancy Russell Reynolds Associates. It is an example of a local study the recruitment firm publishes on a regular basis in addition to a wide range of global studies on leadership trends and surveys among top executives, like the Global Leadership Monitor. – Shepard Fox supports Russell Reynolds in summarizing the results of their research, preparing the media content, and communicating the findings to clients, media, and the greater public. This is done via social media posts, press releases and media interviews with the Russell Reynolds consultants authoring the respective studies and surveys.
Example of German media coverage of a Russell Reynolds study
Global Leadership Monitor H1 2023
Paris/Munich, January 10, 2023: Innovation in hydrogen – Shepard Fox helps promote joint study by the International Energy Agency IEA and the European Patent Office EPO via pan-European media relations campaign
Hydrogen – it might be key to reducing CO2 emissions and combatting climate change. If hydrogen is going to become a major source of clean energy depends on progress in its production, storage, and distribution. The International Energy Agency IEA and the European Patent Office EPO have for the first time analyzed the progress in hydrogen technologies by looking at innovation in this field, measured by related patents. It turns out that innovation in hydrogen is shifting towards low-emission solutions, with Europe and Japan being in the lead. – Shepard Fox Communications is supporting the IEA and the EPO in promoting the findings of the study by turning the complex study into media content apt and interesting for general media and the greater public. This comprises the creation of local press releases and social media content for various European countries in the respective languages, the distribution of content across different channels and markets as well as setting up media interviews with experts in this field and answering media requests from around the world.
Munich, June 21, 2022: Shepard Fox helps promote the winners of the 2022 European Inventor Award via media relation campaigns in the U.S., Canada, Spain, Switzerland, Hungary, Estonia, Belgium, and Brazil
Today the winners of the 2022 European Inventor Award, Europe’s most prestigious innovation prize, have been announced during an Award Ceremony that was streamed live and followed by viewers from all over world. The winners were recognized for their innovations in the fields of medical technology, cancer research, energy storage, green industry, biotechnology, menstrual hygiene and waste management. For the tenth time in a row, Shepard Fox Communications has been commissioned to promote the Award and the finalists that were nominated for the Award as well as their inventions and the benefits they generate for individuals and society. Shepard Fox launched media relations campaigns in the home countries of the winners which included the U.S., Canada, Brazil, Spain, Switzerland, Belgium, Hungary and Estonia. The campaigns generated media coverage across all media genres and channels including newswires, TV, radio, print, online, blogs and social media.
European Inventor Award 2022 Highlights
European Inventor Award 2022 Complete Ceremony
Munich/Chengdu, November 30, 2021: Bosch equips new Chinese ‘Mega-Airport’ with video security – Shepard Fox supports Bosch in promoting its building technologies and security systems via success stories and media relations
Bosch has equipped the new Chinese mega-airport Chengdu Tianfu International with video security, a PA and voice alarm system, and a conferencing solution, ensuring safety and security for passengers and airport staff as well as enhancing comfort and ease-of-use for travellers. Chengdu Tianfu International, in Sichuan province, serves China’s quickly booming ‘garden’ megacity, an emerging hub for commerce, culture, and finance – with the new airport pegged to be the third-busiest for airport traffic following Beijing and Shanghai. – Shepard Fox Communications supports Bosch in producing an ongoing series of customer stories by creating corresponding web and social media content for the Bosch website and social media channels, as well as press releases for global B2B media relations.
Sample Trade Media Coverage
Bosch Press Release
Munich, October 19, 2021: Europe and US are leading innovation in plastic recycling and alternative plastics – Shepard Fox helps promote green technologies tackling the plastic waste issue via media relations across Europe
Europe and the US are leading innovation in plastic recycling and alternative plastics technologies, a new study published today by the European Patent Office (EPO) shows. Europe and the US each account for 30% of patenting activity worldwide in these sectors, or 60% combined. Plastic recycling and bioplastics are the two key technologies in reducing plastic waste, a key challenge at the heart of the EU Green Deal and the UN Sustainable Development Goals. – 50.000 tons of new plastic end up in our environment every year. Packaging and textiles account for most of the plastic waste (47% and 14% respectively). In the EU, only 42% of plastic waste is currently collected for recycling. – Shepard Fox helps the EPO raise media awareness for the issue via media relations support. The support comprises the development of key messages, media content creation, the localisation of press releases into French, Spanish, Italian, Dutch, Flemish, local media outreach on country levels across Europe, arranging and preparing media interviews with the authors of the study, and media monitoring.
New Delhi, September 18, 2021: AXA launches toll-free telemedicine helpline in India in response to Covid-19 crisis – Shepard Fox helps promote offer via local media relations
Global insurance company AXA has launched a toll-free helpline in India to provide telemedicine services. The telemedicine helpline will be for medical ailments and information on the availability of critically needed healthcare supplies in response to the COVID-19 crisis in India. The helpline will connect people to doctors including general practitioners, ayurvedic doctors, and nutritionists. In addition to telemedicine services, it will provide information on the availability of hospital beds and oxygen cylinders, ambulance assistance, home Intensive Care Unit setup information, food supplies for COVID-19 patients, and access to psychologists.- Shepard Fox helps promote the offer via local media relation activities in India, including the distribution of press releases to media, answering questions by journalists, and organizing interviews with the involved entities running the helpline.
Media coverage by India’s Economic Times
London, September 1, 2021: Launching a satellite into space, shooting a star-studded movie, organizing an international art exhibition? Shepard Fox supports global insurer AXA XL raise awareness for complex risks
Thousands of new satellites are being launched into areas where orbital rubbish has been accumulating since early space missions nearly 65 years ago. The surging collision risks have left only a few providers offering insurance for satellites. AXA XL, a division of AXA insurances, is one of them, providing specialty insurance coverage for extraordinary complex risks, like launching a satellite, but also serving the entertainment industry when it comes to insuring movie productions, or the art world when masterpieces from all over the world need to be shipped to an exhibition and be insured for the duration of an art show. – Shepard Fox supports AXA XL in raising awareness for complex risks and how to get insurance coverage for them, via media relations, and content curation, creating and distributing press releases, offering interviews with experts, and placing bylined articles in trade media.
Media Coverage Sample: Reuters on insuring satellites with expert opinion from AXA XL
